Sue Mue

India: Asia

Born out of first generation entrepreneur, Narinder Mohan’s, love for handcrafting beautiful dresses for her young daughters, the iconic Fashion House, was established in the year 1968.

Recognising the potential of his wife’s talent in a market that was yet to bloom, Surrender Mohan rechristened the brand (Initially known as Priyadarshini), and thus SUE MUE was born.

It was Narinder’s flair for colours, and a natural understanding of different body types and aesthetic finesse, that has established SUE MUE as the go-to luxury house for bridal wear amidst the Capital’s fashion connoisseurs.

The brand has seen over four generations of evolution, and today under the aegis of Mohita Gujral, Sue Mue is renowned for its prêt and bespoke options in traditional Indian and fusion wear. This legacy brand is clearly redefining the coming together of the classic and the new.