Firstly, who has heard of ‘saree shapewear?’ More importantly, why do you need it?
The Saree Lane helps women feel and comfortable and confident wearing their sarees. When you feel confident, you look fantastic and light up every room you walk into.
Founder of The Saree Lane, Asheeka has a story that many Indian women can relate too. Born and raised in Australia, influenced by her Indian heritage and growing up with the Aussie culture is what makes her who she is today. One of her major life influences was the Bollywood industry, especially the evolving saree fashion and styles. But her love for this ethnic attire soon turned into what she calls a ‘saree phobia.’
The saree is a 5 meter long fabric that is literally draped around your body. But, how can women feel comfortable in this? Moreover, how can they look a million bucks draped in a heavily sequenced saree while dancing at a sangeet party?
It was at this moment, asking all these questions, that Asheeka finally had her ah-ha moment. And so, the Saree Lane was born.
Asheeka has created a revolutionary new product called ‘saree shapewear.’ If your traditional saree and spanx had a love child, saree shapewear would be it! It is designed to slim, shape your saree instantly.
Asheeka and her team at The Saree Lane makes wearing sarees fun again!
The Maharani Diaries are pround partners of The Saree Lane and can’t wait to serve our maharani brides, bridal parties, friends and family with this amazing new product.